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RfP Solutions writes responses for all stages of formal procurement – ‘tenders’. We also support the presentation stage of a tender – at shortlist when you get to meet the buyer, perhaps for the first time.
RfP Solutions supports many other 'go to market' situations beyond straight responses to tender. Here are some examples of recent work for clients.
A venue booking organisation, wanted to pitch for a new opportunity from a US pharma
group. Working directly to the MD by phone/e-
We obtained feedback from the buyer which
advised that the response was 'very good, clear with all questions answered exactly
as required and a complete service range proposed'. We had demonstrated our understanding
of their requirements and overcome perceptions of scale versus the competition.
Our
client was invited to maintain contact – though perhaps considering a different commercial
model for the future.
A design firm with global credentials and clients wanted to increase its tender success
rate to win more high-
RfP Solutions conducted a detailed review
of several recent quotes from full length submissions to e-
• layout and use of white space, logos, headers and footers
• structuring and sequencing of responses
• consistent naming convention for the target client
• tables, text boxes and colour to draw attention to features
• clear sequence of headings: for granularity and to ‘carry their proposition’ through the submission
• tightly worded pen portraits of the team, successful engagements and techniques, to bring bid responses to life and convey confidence and capacity
It is good practice to build up a store of testimonials, examples of what you do and reference statements that you can use flexibly in support of bids.
A regional training provider wanted to make a strong pitch to expand business with
a customer and to become their chosen training partner. This would give them an embedded
position with a growing local group; and help diversify their largely public sector
client base.
Working directly with the owners, RfP Solutions developed clear statements
describing service delivery and working methods. We showed how training costs would
be largely covered from public sector funding – and spelt out the benefits for the
target, their staff and their business from a full service training engagement. We
wrote the short and compelling executive summary.
The proposal was accepted and led
to an intensive training programme across the target organisation. Our client is
now the embedded training provider and has a new reference sites to support their
further growth.
A marketing services group was forced to tender for an existing contract that they
had happily performed for many years. They were not used to making formal tender
responses and this one required e-
With the tender deadline less than five days away – and representing a significant
chunk of their existing business – RfP Solutions worked with the owners and senior
team to structure, approve and submit answers to one hundred detailed questions.
Topics included working methods, company policies, full pricing proposals, specialisms
and USP – many of which needed to be crafted from scratch and formatted within tight
space limitations on the website.
Our client jumped straight into commercial negotiations and subsequently completed contract renewal.
A specialist training organisation wanted to expand its business in Europe through
an EU tender.
Using statements developed from previous bids, RfP Solutions worked
closely with the senior team to construct responses to numerous RfP questions. Our
approach was to bring a consistent style to the individual responses so that they
'read and flowed' as one.
Finally, we brought many of the separate answers together
to provide a 'storyline' response that presented the organisation as a whole -
Our client won the contract.
Almost
as important, we now have a sound body of proven statements that will form the basis
of a content response library. These -
With a little application, they can then be constructed into a tender response
template which will start to automate aspects of tender writing and increase tender
productivity dramatically – all using standard MS Word tools.
RfIs are an early tender stage where the buyer seeks information from the market.
Our client needed to put together a well-
As well as giving the buyer real value in terms of ‘what works’ in their industry, we were able to indicate key strengths and point out potential weaknesses within anticipated competitor responses. We also recognised a wider strategic dimension, which could be developed over time.
RfIs are generally a positive sign that the buyer is open to new approaches and that the procurement is an important matter for them.
Our client had won awards in the past but did not have the time to prepare a serious nomination for their main regional industry event.
RfP Solutions reviewed award categories and agreed those where our client had a strong story to tell. We then wrote nomination statements for each award, focusing on the storyline along with financial, community and individual benefits that they achieved.
Awards are a low-
